Friday, 29 November 2013

MUA SERIES: LO DIAS

My second guest for the MUA SERIES is the lovely Lo Dias from Newcastle.  I have admired her work over the last few year on Facebook and she is an extremely talented lass!  Her makeup always looks so flawless, total perfection and I envy her brows... Check out some of her amazing work below along with the makeup interview :)

FIRSTLY, HOW DID YOU GET INTO THE MAKEUP INDUSTRY? AND HOW DID YOU BECOME SO SUCCESSFUL?

I have always been a super creative person since I was tiny.  Drawing, painting anything I could do to create!
My sister who is nearly 10 years older than me worked on makeup counters such as Benefit, Makeup forever, Bobbi Brown and Laura Mercier so in my early teens I would be reading all her makeup books and already getting to play with really high quality products!
I got the chicken pox really bad when I was 13 and was crying my eyes out about going back to school when I was well because I was so full of anxiety about everyone seeing my face full of scars n scabs… at this point I hadn’t worn much makeup on my skin before and was worried people would be able to tell. My sister Claire came home from work and had bought me a little present of Bobbi Brown concealer and a powder and I felt like a whole new girl when she showed me how to apply it and went to school with my confidence intact! From then on I never looked back and played and played with makeup.
At 17 I was working for St Tropez and always tanning the MAC girls who I would chat to constantly about makeup, send lots of customers over to them and they always said mine was applied great! One of the girls made me put my cv in to MAC just after I had turned 18 and I was expecting nothing with how young I was but I actually got the job! From there on I went on to work at Urban Decay then freelance.
With freelance work the first year or so I did a bunch of free work with photographers to build a portfolio on the side of doing clients for occasions which taught me a lot about the industry. A lot of networking and hard work got me to the point I am now very busy with my work at the age of 22 and although successful it’s the kind of industry where you can always learn more and grow as an artist so I look forward to new adventures in makeup!  Now I still freelance for myself but also do events and Youtube tutorials for an amazing German brand Artdeco that are just becoming well known in the UK!
YOU'VE RECENTLY WORKED WITH ROXANNE PALLETT FROM EMMERDALE, WHERE YOU NERVOUS? AND ARE THERE ANY OTHER FAMOUS FACES YOU'VE WORKED WITH?

With Artdeco ive gone a long to a few events doing vlogging before I even did any makeup so I wasn’t really nervous around the celebs once it came to doing some makeup!
The first vlog I did at a celebrity event where there was loads of girls from Emmerdale, Coronation street and Hollyoaks I was nervous as I didn’t know how the celebs would be etc but they were so lovely and laid back you feel right at home!
I did the vlog for the Gavin Blyth Ball’s launch photoshoot where I had actually met Roxanne Pallett, Gemma Oaten, Kelsey-Beth Crossley and Marcus Collins and had a total giggle with them all day so when it came to actually working in the makeup room for the event itself I felt really relaxed and Roxanne and Gemma were really excited for me to do their makeup as they love the way I do my own!
They loved what I did and I actually got to go to the ball with Artdeco and see my work in action on the red carpet!
Other than that I have worked with Charlotte from Geordie Shore. One super hilarious lovely lady!
WHATS YOUR IDEAL TYPE OF CLIENT?

Every client is a new challenge and a new opportunity to learn so i'm not overly fussy!
Its always enjoyable and easier creating a look for someone who has an idea of what they want so you know where to start and are comfortable to give you a bit of free reign to create but when someone is super fussy to me I just feel like right i'm on a mission. I don’t win unless they are happy… and I like to win haha!


DO YOU HAVE ANY FUNNY/EMBARRASSING STORIES FROM WORKING IN THE MAKEUP INDUSTRY?

Im generally a bit clumsy on set and the first time I worked in a big studio a spilt glitter everywhere! I mean everywhere!!!
Other than that I have walked into big studio lights etc!
 HAS THERE EVER BEEN A TIME WHEN YOU'VE LOOKED BACK AT SOME WORK YOU'VE DONE AND THOUGHT "OMG WHAT WAS I THINKING!!??"

As an artist i'm my worst critic so right now I could sit and give you a list of things I don’t like that I can look back on haha! To me nothing is as good as anyone else thinks it is but I have learnt to appreciate my own work and be proud of what I have done.
I'm not afraid to admit there are times I do a part of a makeup (especially dramatic ones for photoshoots) where I will literally go “ok i'm not happy” and take it off and re-do it rather than continue and be unhappy with the finished product and that’s an important lesson to learn! Remember its not permanent… you can take it off and make it right and everyone is better off in the long run! Don’t be too proud to admit something isn’t working because that’s when you give yourself the chance to make it really work!
DO YOU PREFER TO WORK ON YOUNGER OR MORE MATURE PEOPLE AND WHY?

Again I see every face as a new challenge, a new opportunity to learn and a new part of your story as an artist!
For dramatic photo shoots you always tend to get young fresh faced models which gives you an easy smooth canvas which is nice… but I guess it would be an interesting opportunity to make something dramatic work on more mature skin!


WHAT CHEAPER BRANDS/PRODUCTS WOULD YOU RECOMMEND FOR FREELANCE ARTISTS WHO ARE JUST STARTING OUT AND DON'T HAVE ALOT OF MONEY TO SPEND ON EXPENSIVE ITEMS?

Its best to invest in palettes to get a good little variety to start with and it works out cheaper than buying a load of individual eyeshadows etc!
Cheaper products that are great for the kit and versatile are maybeline gel liners and their “colour tattoo” cream shadows.
IF YOU COULD PICK 5 ITEMS OUT OF YOUR MAKEUP KIT TO USE FOR THE REST OF YOUR LIFE, WHAT WOULD THEY BE AND WHY?


  • Artdeco Camouflage (Concealer) – amazing coverage but blends right into the skin so you can make it look very natural or very full on!
  • Bronzer- You can transform a face with a good contour! You can even use it in the crease of your eye for a bit of warmth and definition!
  • Brow Powder- brows frame the face and can transform a look! With a powder you have more control than with a pencil and can make them subtle or strong depending on your look and mood.
  • Mascara- girl gotta have some definition! Obviously on the lashes but I think it was possibly Bobbi Brown who once forgot her eyeliner when going to an event and dipped a little brush into her mascara and used it as liner and everyone was like WOW! Was this how liquid liner was invented? I cant confirm that but id like it if it was it’s a cute story haha!
  • Nude lipstick- obviously!
  • Red lipstick- A red lip can make the simplest makeup look into a bold one!

ARE THERE ANY ARTISTS WHO HAVE INSPIRED YOU THROUGHOUT YOUR MAKEUP CAREER?

Kevyn Aucoins work blew me away! First makeup book I ever looked at when I was really young and it is just amazing! Every makeup artist needs his book “Making Faces”.



WHATS YOUR FAVOURITE MAKEUP STYLE AT THE MOMENT?

Im loving very a ver contoured face, smokey liner with lashes and a very dark red lip!
AND FINALLY...WHAT ARE YOUR TOP TIPS ON BECOMING A SUCCESSFUL MAKEUP ARTIST LIKE YOURSELF?

Don’t try and imitate any other artist, be you. You can take inspiration from elsewhere but you have to find your own identity as a makeup artist. There will be times you become frustrated or uninspired but you have to keep at it! Always remember that makeup is not permanent so don’t be scared to just have a go!
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FIND MORE OF LO'S WORK ON...
MAKE SURE YOU FOLLOW HER ON...
AND LASTLY CHECK OUT HER YOUTUBE CHANNEL here
AND SUBSCRIBE!!!
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*CREDIT TO EMILY CROMARTY (PHOTOGRAPHER OF PHOTOSHOOT) & MODEL LIA SUNDIN*

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